Do you know the power of social values in marketing and how to measure them?

From Nike to Hiltl, all successful brands have integrated social values in their marketing and the return on investment is strong!

The digital strategist Roger will present to us a short guide followed by a discussion about the return on investment of social values in marketing, plus where and if it is necessary when it comes to social media.

The presentation is aimed at

- brand owners

- marketing personnel

- content creators and influencers

To Join on online via Zoom:

Meeting URL: https://us02web.zoom.us/j/89722328957

Meeting ID: 897 2232 8957

Program 19:00 - 19:15 - Introduction

19:15-20:15 - Presentation - "Are you using the power of social values in marketing?"

20:15-21:00 - Interactions and feedback

About the presenter

The presenter is Roger Basler de Roca, a seasoned marketer and a digital strategist, who is helping companies with pragmatic digital strategies and marketing tools that work.

About the Meetup

Social media can be extremely useful for your business or personal branding, for lead generation and new customer acquisition. However, in the flood of information and the ever-changing algorithms, it maybe too overwhelming to decide which social media is the best for your brand and how to maximize not only your Likes but also the Conversions. Therefore, the idea of this Meetup is to demystify social media for businesses and personal brands. It will be led by Prat, the creator of the popular lifestyle Instagram channel @zurich.influencers and supported by Tessiner Platz. Please join the event to get some expert feedback on your social media channels, to exchange ideas and experience with other like-minded individuals and to hang out at one of the coolest coworking spaces in Zurich.